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Marketing the Legal Mind: Turning New Perspectives into Powerful Opportunities
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Hardcover
from Lmg Pr (March 1, 2004)
9780974512600 | details & prices | 200 pages | 6.00 × 9.00 × 0.75 in. | 1.02 lbs | List price $62.00
About: Supported by more than one hundred candid interviews with top law partners across the United States, this best-selling law practice management book reveals how law firms can become marketing giants by learning a new conceptual foundation behind professional service marketing, advertising, and most importantly the secrets behind delivering great client service.
About: Supported by more than one hundred candid interviews with top law partners across the United States, this best-selling law practice management book reveals how law firms can become marketing giants by learning a new conceptual foundation behind professional service marketing, advertising, and most importantly the secrets behind delivering great client service.