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Marketing Strategy and Competitive Positioning
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Paperback
With Nigel F. Piercy, Brigitte Nicoulaud | 5 pap/psc edition from Prentice Hall (January 7, 2013); titled "Marketing Strategy & Competitive Positioning"
9780273740933 | details & prices | 578 pages | 7.50 × 10.25 × 0.75 in. | 2.45 lbs | List price $282.60
from Academic Internet Pub Inc (December 31, 2010)
9781428890466 | details & prices | 176 pages | List price $29.95