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Managing Corporate Legitimacy: A Toolkit
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Hardcover
Book cover for 9781906093945
 
from Greenleaf Pubns (January 31, 2014)
9781906093945 | details & prices | 237 pages | 6.25 × 9.25 × 0.75 in. | 1.12 lbs | List price $64.00
About: * Develops an assessment tool that enables us to look behind the façade of corporate social responsibility* Outlines which organizational elements need to be in place to realize the political role of corporations in global governance* Empirically assesses five Swiss multinationals* Provides practical and detailed guidance for implementing corporate citizenship and managing corporate legitimacyToday, many large multinational corporations claim to conduct business in a socially responsible manner, yet no tools exist to assess whether and to what degree they have systematically revised their business practices to take on these new responsibilities.