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Going Negative: How Political Advertisements Shrink and Polarize the Electorate
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Hardcover
Book cover for 9780029007327
 
With Marc Simpson, Patricia A. Junker | from Simon & Schuster (December 1, 1995)
9780029007327 | details & prices | List price $23.50
This edition also contains The Rockefeller Collection of American Art at the Fine Arts Museums of San Francisco
About: Citing the dangers associated with negative political advertising, a detailed study identifies its link to low voter turnout and shows how it discriminates against certain groups
Paperback
Book cover for 9780684837116
 
from Free Pr (August 1, 1997)
9780684837116 | details & prices | 256 pages | 6.50 × 9.50 × 0.75 in. | 0.85 lbs | List price $16.95
About: Citing the dangers associated with negative political advertising, a detailed study identifies its link to low voter turnout and discrimination