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Born to Buy: The Commercialized Child And The New Consumer Culture
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Hardcover
Book cover for 9780684870557
 
from Scribner (August 24, 2004)
9780684870557 | details & prices | 275 pages | 6.25 × 9.25 × 1.00 in. | 1.00 lbs | List price $25.00
About: Examines advertising strategies that promote consumerism from the earliest ages, offering advice to parents and teachers on how to reverse the damaging effects of commercialism on developing children.