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Tables of Contents for Cases on Worldwide E-Commerce
Chapter/Section Title
Page #
Page Count
Preface
i
GlobeRanger Corporation
1
31
Implementation Management of an E-Commerce-Enabled Enterprise Information System: A Case Study at Texas Instruments
32
16
A Three-Tiered Approach to Global E-Commerce: Experiences of Nu Skin International
48
22
E-Learning Business Models: Framework and Best Practice Examples
70
25
Growth and Consolidation in the Spanish-Speaking E-Commerce Market
95
18
Inca Foods: Reaching New Customers Worldwide
113
22
Reality vs Plan: How Organizational E-Commerce Strategies Evolve
135
16
Student Advantage Captures the College Market Through an Integration of Their On and Offline Businesses
151
20
Turning E-Commerce Theory into Action in Ireland: Taming the Celtic Tiger
171
15
ENI Company
186
15
Safeco®: Leveraging the Web in a Knowledge-Based Service Industry
201
20
E*Trade Securities, Inc., Pioneer Online Trader, Struggles to Stay on Top
221
29
About the Authors
250
8
Index
258