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Tables of Contents for Idea Index
Chapter/Section Title
Page #
Page Count
Introduction
8
5
Section I: Graphic Effects
13
160
Action
16
2
Bitmap
18
2
Blueprint
20
2
Blur
22
2
Brush
24
2
Cartoon
26
2
Childlike
28
2
Collage
30
2
Competing Background
32
2
Contrast in Shading
34
2
Contrast in Size
36
2
Contrast in Weight
38
4
An Example
40
2
Crop
42
2
Crude
44
2
Cut and Paste
46
2
Damage
48
2
Deform
50
2
Dither
52
2
Doodle
54
2
Drop Shadow
56
2
Emboss, Bas Relief
58
2
Era
60
2
Fade
62
2
Fill with Image
64
4
Brainstorm
66
2
Fill with Pattern
68
2
Form with Pattern
70
2
Form with Type
72
2
Fragment
74
2
Frame
76
2
Ghost
78
2
Glow
80
2
Graffiti
82
2
Halftone, Enlarged Line
84
2
Halftone, Visible Dot
86
2
Human Connotation
88
2
Intricate
90
4
Simplification
92
2
Linocut
94
2
Mask, Stencil
96
2
Material
98
2
Minimal
100
2
Mood
102
2
Multimedia
104
2
Multiple Outline
106
2
Nature
108
2
Negative
110
2
Odd
112
2
Ornament
114
4
Roughing It
116
2
Out of Register
118
2
Overlap
120
2
Paint
122
2
Pencil, Charcoal
124
2
Perspective
126
2
Photo Effects
128
2
Photorealism
130
2
Repetition
132
2
Reverse
134
2
Scientific
136
2
Sequential
138
2
Shape
140
2
Silhouette
142
2
Sketch
144
4
Dimensions
146
2
Speak
148
2
Spiral
150
2
Splatter
152
2
Stamp
154
2
Symbol
156
2
Tessellate
158
2
Threshold, Posterized
160
2
Tonal
162
2
Translucent
164
2
Typographic Element
166
2
``Universal'' Symbol
168
5
Exploration
170
3
Section II: Typographic Treatments
173
Preliminary Considerations: Font, Case and Weight
174
4
Alteration
178
2
Backward
180
2
Blur
182
2
Border Treatment
184
2
Condense
186
2
Conform to Contour
188
2
Crisscross
190
2
Crop
192
2
Crowd
194
2
Cultural Connotation
196
2
Cut and Paste
198
4
An Example
200
2
Damage, Deform
202
2
Doodle
204
2
Embellish
206
2
Expand
208
2
Extreme Letterspace
210
2
Extreme Size
212
2
Extreme Weight
214
2
Gradation
216
2
Graphic Element
218
2
Handcrafted
220
4
Relationships
222
2
Highlight
224
2
Human Connotation
226
2
Image within Type
228
2
Initials, Monogram
230
2
Inline
232
2
Interlace
234
2
Label
236
2
Line Break
238
2
Linework
240
2
Link, Interlock
242
4
Limitations
244
2
Mixed Fonts
246
2
Mixed Size
248
2
Mixed Tone
250
2
Mixed Weight
252
2
Motion
254
2
Odd, Novelty
256
2
Ornamental Configuration
258
2
Outline
260
2
Overlap
262
2
Paint, Ink
264
4
Letterspacing
266
2
Perspective
268
2
Punctuate
270
2
Realism
272
2
Repeat
274
2
Reverse Type
276
2
Shadow
278
2
Signage
280
2
Speak
282
2
Split Type
284
2
Stencil
286
4
Avoiding Pitfalls
288
2
Tilt
290
2
Time Period
292
2
Type with Image
294
4
Type within Basic Shape
298
2
Type within Graphic
300
2
Typewritten
302
2
Varied Baseline
304
2
Varied Orientation
306
2
Word Puzzle
308
2
Word(s) within Word(s)
310