search for books and compare prices
Tables of Contents for Leapfrogging the Competition
Chapter/Section Title
Page #
Page Count
Foreword
ix
2
Plan of the Book
xi
2
Acknowledgements
xiii
Introduction
1
10
Giant Step I: Catapult Your Strategy over Conventional Wisdom
11
50
1. Be First, Be Exceptional
18
8
2. Obsolete Yourself Before Someone Else Does
26
13
3. Go Beyond Traditional Competitive Weapons
39
18
4. View the World Through Bifocal Lenses
57
4
Giant Step II: Flood Your Organization with Knowledge
61
34
5. Obliterate Barriers to the Flow of Ideas
68
14
6. Don't Empower Your Employees, Liberate Them
82
13
Giant Step III: Wrap Your Organization Around Each Customer
95
22
7. Obsess about Customers, Not Profits
100
8
8. Focus on Market Units of One
108
9
Giant Step IV: Transform Your Organization into a Web of Relationships
117
40
9. Get Real about What It Takes to Build a Team
125
7
10. Invite Your Competitors In--Don't Fence Them Out
132
6
11. Bless Thy Complaining Customer
138
19
Giant Step V: Eat Change for Breakfast, Serve It Up for Every Meal
157
66
12. Get Honest, Walk the Talk
164
16
13. Don't Get Snookered by Fads-du-Jour
180
24
14. Sponge Up Daily Doses of Reality
204
10
15. Beware the Danger of Success
214
9
A Short Epilogue: Putting It into Perspective
223
4
Index
227