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Tables of Contents for The Fieldstone Alliance Nonprofit Guide to Crafting Effective Mission and Vision Statements
Chapter/Section Title
Page #
Page Count
About the Author
vi
 
Acknowledgments
vii
 
Introduction
Why Mission and Vision Statements Are So Important: Opportunities Lost...and Gained
1
4
How to Use This Guide
3
2
Understanding and Using Mission and Vision Statements
5
10
How Mission and Vision Work Together
11
2
Using Mission and Vision Statements
13
2
Developing the Mission Statement
15
10
Select the Mission Statement Writing Team
17
1
Clarify Core Values
18
1
Review the Organization's Underlying Strategies
19
2
Evaluate the Current Mission Statement
21
1
Draft the Mission Statement
22
1
Circulate the Mission Statement for Review and Modify It
23
1
Adopt the Mission Statement
23
2
Developing the Vision Statement
25
12
Select the Vision Statement Writing Team
29
1
Generate Alternative Visions
29
4
Critical Issues Approach
30
1
News Stories
31
1
Metaphors and Pictures
31
1
Stakeholders Approach
32
1
Identify Common Themes
33
1
Draft the Vision Statement
34
1
Circulate the Vision Statement for Review and Modify It
35
1
Adopt the Vision Statement
35
2
The Leadership Benefits of Crafting Mission and Vision Statements
37
2
Appendix A Resources
39
2
Appendix B Worksheets
41