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Tables of Contents for Marketing to Pharmacists
Chapter/Section Title
Page #
Page Count
Introduction
1
2
Benjamin F. Banahan III
Lisa A. Basara
A History Lesson: Can You Dispense with Pharmacists?
3
8
Mickey C. Smith
Community Pharmacists' Influence on Prescription Drug Choices
11
26
Benjamin F. Banahan III
Leveraging Community Pharmacy to Improve Patient Compliance
37
24
David J. McCaffrey III
Noel E. Wikin
Pharmacists and Disease Management
61
20
Robert E. Martin
Pharmacists and Quality of Life Assessment
81
36
Matthew M. Murawski
John P. Bentley
Trends in Patient Counseling and Education
117
14
John P. Juergens
Current Perspectives: Establishing Relationships with Pharmacists
131
20
John P. Bentley
Benjamin F. Banahan III
Index
151