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Tables of Contents for Qualitative Media Analysis
Chapter/Section Title
Page #
Page Count
Series Editors' Introduction
vi
Preface
vii
Plugged in Research
1
12
Problems with Studying Documents
4
3
An Approach to Document Analysis
7
6
Ethnographic Content Analysis
13
10
Introduction
13
1
Ethnography in Context
14
1
An Overview of Content Analysis
14
1
Quantitative Content Analysis
15
1
Ethnographic Content Analysis
16
1
The Appearance of Crisis
17
1
A Theoretical Focus
18
1
Sampling and Data Collection
19
3
Data Analysis
22
1
Process of Qualitative Document Analysis
23
21
The Problem and the Unit of Analysis
23
2
Constructing a Protocol
25
3
Themes and Frames
28
5
Theoretical Sampling
33
3
Stratified Random Sampling
36
1
Collecting the Data
37
4
Data Analysis
41
3
Newspapers, Magazines, and Electronic Documents
44
15
Studying News Magazines
46
3
Studying Newspapers
49
3
Exploring Electronic Documents
52
1
The Double Loop of Analysis
53
2
Print Media Photos
55
4
Electronic Reality
59
9
TV Materials
60
3
Downloding and Storing Files
63
1
Analysis of TV Reports
64
4
Tracking Discourse
68
7
Field Notes and Other Data
75
7
Accounting for Substance
76
3
Accounting for Ourselves
79
3
Appendix
82
2
References
84
3
About the Author
87