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Tables of Contents for Principles of Health Education and Health Promotion
Chapter/Section Title
Page #
Page Count
Preface
xiii
 
The Meaning of Health and Wellness
1
22
What Is a Health?
1
2
Dimensions of Health
3
5
Physical Health
3
1
Emotional Health
4
1
Social Health
5
1
Mental Health
6
1
Spiritual Health
7
1
Major Factors Influencing Health
8
7
Heredity
9
1
Environment
9
2
Health Care Services
11
2
Behavior
13
2
What Is ``Wellness''?
15
2
What Is Optimal Health?
17
1
So How Are We Doing?
18
1
Key Points
19
4
Health Promotion
23
20
What Is Health Promotion?
23
1
The Triad of Health Promotion
24
7
Prevention
24
3
Role of Health Education
27
3
Health Protection
30
1
Relationship Among the Triad
30
1
Framework for Health Promotion
31
4
Health Inequities
32
2
Large-Scale Change
34
1
Special Themes in Health Promotion
35
6
Empowerment
35
1
Ecological Perspective
36
1
Community Organization
37
1
Individual Behavior
38
2
Official Recognition
40
1
Key Points
41
2
Health Education
43
18
What Is Health Education?
43
2
The Essence of Health Education
45
1
Misconceptions About and Barriers to Health Education
46
4
Misconceptions
46
1
Barriers
47
3
Contributors to a Unique Discipline
50
1
The Behavioral Sciences
50
1
Public Health
51
1
Education
51
1
Health Education Philosophy
51
1
Why Health Education?
52
3
Economic Benefits of Health Education
55
1
Long-Term Benefits of Health Education
56
1
Key Points
57
4
History of Health Education and Health Promotion
61
36
The Pre-Modern Era
62
1
Early Records and Boards of Health
63
1
Education
63
1
The Pre-Industrial Era: 1800-1850
63
1
The Modern Era: 1850-1910
64
6
The Miasma Phase
65
1
The Bacteriology Phase
66
4
The Modern Era: 1910-Present
70
16
Health Resources Phase
70
7
Social Engineering Phase
77
4
Health Promotion Phase
81
5
A Brief History of Sexuality Education
86
4
Professional Credentialing
90
2
Key Points
92
5
Health Education and Promotion as a Profession
97
24
A Service Mission
97
1
A Unique Body of Knowledge
98
1
A Prolonged Period of Training
98
1
Continuing Education
99
1
Code of Ethics
100
9
Why Study Ethics?
100
1
Ethical Principles
101
4
Developing Codes of Ethics in Health Education
105
1
Issues Addressed in the Codes of Ethics
105
3
Enforcing a Code of Ethics
108
1
Standards of Education
109
5
Identification of Competencies
109
2
An Approach for Classroom Teachers
111
3
Shaping Legislation
114
1
Freedom from Lay Control
114
1
Strength of Identity
114
5
Scholarly Productivity
115
1
Service Activities
115
1
Professional Organizations
115
4
Key Points
119
2
Settings for Health Education and Health Promotion
121
18
Health Care Settings
121
7
Hospitals and Managed Care Organizations
124
2
Primary Care Settings
126
1
Other Health Care Environments
127
1
Worksites
128
4
Community/Public Health Agencies
132
1
Colleges and Universities
133
2
The Faith Community
135
1
The Military
135
1
Key Points
136
3
Coordinated School Health Programs
139
52
The Link with Academic Performance
141
1
Cost Containment
142
2
A Carefully Planned Approach
143
1
Characteristics of the CSHP
144
1
National Health Education Standards
145
1
Components of the CSHP
146
34
Comprehensive School Health Instruction
147
4
Healthy School Environment
151
9
School Health Services
160
9
Physical Education
169
2
Nutrition Services
171
3
Psychological, Guidance/Counseling, and Social Services
174
2
Community and Family Involvement
176
2
Health Promotion for Faculty and Staff
178
2
Implementing CSHP
180
1
Dealing with Controversy
181
2
Key Points
183
8
Governmental Initiatives
191
22
An Objective Approach
193
7
Health Objectives for the Year 1990
193
1
Health Objectives for the Year 2000
194
2
Health Objectives for the Year 2010
196
4
Specific Federal Interventions
200
10
Department of Health and Human Services
201
5
Department of Agriculture
206
1
Department of Education
207
2
Interagency Cooperation
209
1
Key Points
210
3
Effective Programs
213
18
Health Education Centers
213
2
Weller Health Education Center
213
1
Hult Health Education Center
214
1
Programs in Clinical Settings
215
1
The Lifestyle Heart Trial
215
1
Stress Reduction Clinic
216
1
Asthma Intervention Program
216
1
Community Settings
216
2
Healthy Smiles
216
1
Project Freedom
217
1
Search Program
217
1
Obesity Prevention Among Inner-City Females
218
1
School-Based Programs
218
6
Growing Healthy
218
2
Teenage Health Teaching Modules
220
1
The Healthy Lifestyles Program
220
1
Know Your Body
221
1
HeartReach
221
1
Project Alert
222
1
Safer Choices
222
1
Gimme 5
223
1
Worksite Health Promotion
224
2
Lifestyle Improvements for Everyone (L.I.F.E.) at Physicians Health Plan
224
1
City of Birmingham's Good Health Program
224
1
Hoechst Marion Roussel Employee Wellness Program
225
1
Chevron's Health Quest
225
1
University/College Campus Settings
226
2
Wellness Works
226
1
Health Education and Lifestyle Promotion (H.E.L.P.)
227
1
Pure Energy Wellness Program
227
1
Faith Community Settings
228
1
Jackson County (FL) Alcohol and Other Drug Prevention Partnership
228
1
Health Enhancement Ministries
229
1
Key Points
229
2
Learning and Behavior Change: Theories and Models
231
26
Domains of Learning
231
2
Cognitive Domain
231
1
Affective Domain
232
1
Psychomotor Domain
232
1
Concepts and Principles of Learning
233
1
Theories and Models: What's the Big Deal?
234
1
The Stages of Change or Transtheoretical Model
235
4
Theory of Reasoned Action and Theory of Reasoned Action and Theory of Planned Behavior
239
3
Theory of Reasoned Action
239
1
Theory of Planned Behavior
240
1
Applications to Health Promotion
241
1
Health Belief Model
242
3
Individual Perceptions
242
1
Modifying Factors
242
1
Likelihood of Action
243
1
Health Belief Model and Health Education
244
1
Health Promotion Model
245
2
Social Cognitive Theory
247
6
SCT and Health Education
250
3
Key Points
253
4
Needs Assessment, Planning, and Program Implementation
257
28
Needs Assessment
259
5
Research Techniques
262
2
Development of a Program Plan
264
5
Prioritizing Needs
265
1
Goals and Objectives
266
1
Policy Formation
267
1
Methods and Techniques
267
1
Implementation Plan
267
1
Evaluation Plan
268
1
Implementation
269
1
Planning Models
269
13
The Precede-Proceed Model
269
5
Planned Approach to Community Health (Patch)
274
2
Mico's Model for Health Education Planning
276
3
Multilevel Approach to Community Health (Match)
279
3
Key Points
282
3
Evaluation
285
26
The Purposes of Evaluation
285
2
Measurement Versus Evaluation
287
1
Measurement Instruments
288
3
Tests, Inventories, and Questionnaires
288
1
Kinds of Measurement
289
1
Validity
289
1
Reliability
290
1
Sensitivity
291
1
Objectivity
291
1
Discrimination
291
1
Administrability
291
1
Levels of Program Evaluation
291
3
Diagnostic Evaluation
291
1
Formative Evaluation
292
1
Summative Evaluations of Impact and Outcome
292
2
Evaluation of the Learner/Client
294
14
Evaluation by Teachers
294
1
Measuring Knowledge
295
6
Measuring Attitudes
301
3
Measuring Behavior
304
3
Grading
307
1
Evaluation of the Educator
308
1
Key Points
309
2
Current and Future Issues in Health Promotion/Education
311
30
Credentialing
311
9
Credentialing of Teachers and Teacher Preparation Programs
312
5
Certified Health Education Specialist (CHES)
317
2
Community and Public Health Program Credentialing
319
1
Institutional Accreditation
319
1
Accountability and Professional Preparation
320
2
Changing Technology in Education
322
2
Changing Consumer Populations
324
6
The Very Young
324
2
The Elderly
326
2
The Changing Family
328
1
Cultural and Ethnic Diversity
329
1
Responsibility for Health
330
1
Political Activism and Advocacy
331
1
Entrepreneurship, Vendorship, and Reimbursement
332
1
Enterpreneurship
332
1
Vendorship
333
1
Reimbursement
333
1
Social Marketing and Advocacy
333
3
Key Points
336
5
Appendix A Code of Ethics for the Health Education Profession
341
4
Appendix B Responsibilities and Competencies for Health Educators
345
8
Appendix C National Health Education Standards for Students Organized by Grade
353
6
Appendix D Leading Health Indicators from Healthy People 2010
359
2
Appendix E Resources for Health Promotion
361
12
Glossary
373
4
Index
377