Contributors

Preface and acknowledgements

Introduction

1 Policy: A new field of anthropology

Cris Shore

Susan Wright

Towards an anthropology of policy

Anthropology and the art of government

Rethinking political anthropology

Reconceptualizing `the field': Methodological implications for anthropology and policy studies

Policy as language: Discourse and power

Policy as cultural agent: Constructing national identity

Policy as political technology: Governmentality and subjectivity

Epilogue

Part I Policy as language and power

2 Writing development policy and policy analysis plain or clear: On language, genre and power

Raymond Apthorpe

The writ of language

Radical realism and ideal ruralism

Institutions and mechanisms

Policy language

3 The implications of `medical', `gender in development' and `culturalist' discourses for HIV/AIDS policy in Africa

Gill Seidel

Laurent Vidal

Introduction

Theoretical frameworks

Medical discourse

Epidemiological discourse about risk groups

Gender and development discourse

Culturalist discourse

Effects of the culturalist discourse in Cote d'Ivoire

Conclusion

4 Patients' bodies and discourses of power

Helle Ploug Hansen

Policy in a hospital setting

The hospital as a negotiated order

The hospital policy document

The clinical praxis

The daily round and its interpretation

Discourses of power

Conclusion

Part II Policy as cultural agent

5 Free to make the right choice? Gender equality policy in post-welfare Sweden

Annika Rabo

Welfare state with a human face

Policies of equality between women and men

Higher education, policies of sexual equality and issues of gender

Reactions to a government bill

A state-commissioned report

`We are all different'

Conclusions: Sexual equality policy, higher education and `free choice'

6 The cultural politics of populism: Celebrating Canadian national identity

Eva Mackey

Multiculturalism, constitutional crisis and celebrations

Key aspects of celebratory policy

Non-political patriotism and civil society as diagnostics of power

Naturalizing imagery, celebratory taboos and invented symbols

Which people?

Coexisting discourses

`The people' at the Wallaceford Pumpkin Festival

Populism and locality at the Brookside Raise-the-Flag day

Legitimacy and common sense

7 Governing Europe: European Union audiovisual policy and the politics of identity

Cris Shore

Anthropology, identity and the politics of communication

Audiovisual policy and European integration

Television without frontiers: From 1984 Green Paper to 1989 Directive

Creating a `Community of Europeans': The politics of media policy

Beyond the nation state? EU audiovisual policy and supranationalism

Using TV as the cultural arm of nation-building: Flaws in EU strategy

Conclusion

Part III Policy as political technology: Governmentality and subjectivity

8 Reform and resistance: A Norwegian illustration

Halvard Vike

Introduction

Moral economy and policy

The plan

The context: A Norwegian industrial community

Decision-making and the labour party ideology

Marx and Weber on modernity

Political resistance

Conclusions

9 Poverty in a `post-welfare' landscape: Tenant management policies, self-governance and the democratization of knowledge in Great Britain

Susan Brin Hyatt

From government of the poor to government by the poor

Subsidized housing and the rise of `the social' in Great Britain

Democratizing knowledge and the policing of communities

Housing policy and poverty under the regimes of advanced liberalism

10 Managing Americans: Policy and changes in the meanings of work and the self

Emily Martin

Kinds of power

Work and life

Persons, groups and their interfaces

Corporate selves

Sane and insane selves: Attention deficit disorder

Epilogue

11 Anthropology and policy research: The view from Northern Ireland

Hastings Donnan

Graham McFarlane

Policy-orientated anthropology seen from above and below

The context for policy research in Northern Ireland

Anthropologists and policy-related research in Northern Ireland

Getting to know Northern Irish farm households: Anthropology marginalized

`Truncated' anthropology and policy research in Northern Ireland

Anthropology, policy and the mutual suspension of disbelief

Index