Part One: Introduction

1. What is Strategy?

Part Two: Building Competitive Advantage

2. Competitive Advantage

3. Industry Analysis

4. Competing Over Time: Industry and Firm Evolution

5. Strategy Execution

Part Three: Managing the Boundaries of the Firm

6. Vertical Integration and Outsourcing

7. Partnering

Part Four: Expanding the Scope of the Firm

8. Competing in Global Markets

9. New Business Development

10. Managing the Multibusiness Firm

Part Five: Governing the Firm

11. Corporate Governance

12. Strategic Planning and Decision Making