Product Description: European Business Culture provides an insight into the social, economic and political perspectives of selected countries in East and West Europe.The text analyses the cultural differences between countries, discusses their origins and assesses the impact they have on the way each conducts business...read more (view table of contents, read Amazon.com's description)

A guide to business etiquette in more than thirty Western and Eastern European nations covers a broad range of topics, from business customs and bargaining to dining and dressing correctly. Original.