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This text emphasizes real-life business situations, employing a conversational style to capture the dynamics of business communication. It teaches business communication skills and examines communication techniques. Its chapter openers feature real companies, and its real-world examples, real-company cases and involved writing style all bring the subject to life. In this fourth edition the technology and intercultural chapters have been revised and brought forward to the start of the book, two-thirds of the chapter opening vignettes are new, and greater emphasis is placed on the writing process and audience-centred messages. Half of the memo- and letter-writing cases are new, and each is now categorized by academic discipline (e.g. finance, management, accounting, etc) and by the focus of the exercise to emphasize writing across the curriculum.
Hardcover:
9780132972987 | 12 dvd edition (Prentice Hall, August 15, 2013), cover price $14.20 | also contains Business Communication Today, Business Communication Today, Business Communication Today
9780132971294 | 12 edition (Prentice Hall, July 11, 2013), cover price $187.40 | also contains Business Communication Today, Business Communication Today, Business Communication Today
9780138155391 | 10th edition (Prentice Hall, July 15, 2009), cover price $185.33 | also contains Business Communication Today
9780131995352 | 9 edition (Prentice Hall, June 26, 2007), cover price $175.00
9780131478459 | 8 edition (Prentice Hall, January 2, 2005), cover price $130.00
6 other edition(s) in this binding (see all)
Hardcover:
9780137830022, titled "Business Communication Today" | 5th edition (Prentice Hall, January 1, 1998), cover price $105.00 | also contains Business Communication Today
Paperback:
9781601464422 | Hcpro Inc, March 1, 2008, cover price $49.95
Hardcover:
9780070067462, titled "Business Communication Today" | 3rd edition (McGraw-Hill College, February 1, 1992), cover price $55.00 | also contains Business Communication Today, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland
9780070067769, titled "Foundation Analysis and Design" | 4th edition (McGraw-Hill College, June 1, 1988), cover price $75.95 | also contains Foundation Analysis and Design, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland
Paperback:
9780890133491 | Museum of New Mexico Pr, October 1, 2000, cover price $29.95
Hardcover:
9780070067462, titled "Business Communication Today" | 3rd edition (McGraw-Hill College, February 1, 1992), cover price $55.00 | also contains Business Communication Today, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland
9780070067769, titled "Foundation Analysis and Design" | 4th edition (McGraw-Hill College, June 1, 1988), cover price $75.95 | also contains Foundation Analysis and Design, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland, Nuevo Mexico Profundo: Rituals of an Indo-Hispano Homeland
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