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By
Martin Baier and
Lisa D. Spiller
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Bibliographic Detail
Publisher
Racom Communications
Publication date
January 1, 2012
Pages
466
Binding
Paperback
Edition
3
Book category
Adult Non-Fiction
ISBN-13
9781933199375
ISBN-10
1933199377
Dimensions
1 by 7.25 by 10 in.
Weight
1 lbs.
Original list price
$69.95
Amazon.com says people who bought this book also bought:
Writing and Reporting News | Strategic Brand Management | The Media Handbook | Business Law | Marketing Research Essentials | Reinventing Interactive and Direct Marketing | Organizational Behavior | Advertising and Promotion | Working With Emotional Intelligence
Writing and Reporting News | Strategic Brand Management | The Media Handbook | Business Law | Marketing Research Essentials | Reinventing Interactive and Direct Marketing | Organizational Behavior | Advertising and Promotion | Working With Emotional Intelligence
Summaries and Reviews
Editions
Hardcover
With Lisa D. Spiller, Ph. D. |
2 edition from Prentice Hall (March 5, 2009)
9780136086109 | details & prices | 477 pages | 7.75 × 9.50 × 1.00 in. | 2.05 lbs | List price $146.67
About: Learn to identify a firmâs ideal customer and turn him into a life-long client.
About: Learn to identify a firmâs ideal customer and turn him into a life-long client.
Paperback
The price comparison is for this edition
With Lisa D. Spiller |
3 edition from Racom Communications (January 1, 2012); titled "Contemporary Direct and Interactive Marketing"
9781933199375 | details & prices | 466 pages | 7.25 × 10.00 × 1.00 in. | 1.95 lbs | List price $69.95
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