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Marketing: Marketing in the 21st Century
By
Barry Berman and
Joel R. Evans
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Jump down to see edition details for: Paperback
Bibliographic Detail
Publisher
Atomic Dog Pub Inc
Publication date
July 1, 2009
Pages
713
Binding
Paperback
Edition
11 pap/psc
Book category
Adult Non-Fiction
ISBN-13
9781424055180
ISBN-10
1424055180
Dimensions
1.25 by 8.50 by 10.75 in.
Weight
3.65 lbs.
Availability§
Publisher Out of Stock Indefinitely
Original list price
$242.95
§As reported by publisher
Amazon.com says people who bought this book also bought:
Management | Archetypes of Wisdom | Developing Management Skills | The Legal Environment of Business and Online Commerce | Fundamental Accounting Principles | A Primer on Postmodernism | All the Math You'll Ever Need | Coremicroeconomics | Law for Business
Management | Archetypes of Wisdom | Developing Management Skills | The Legal Environment of Business and Online Commerce | Fundamental Accounting Principles | A Primer on Postmodernism | All the Math You'll Ever Need | Coremicroeconomics | Law for Business
Summaries and Reviews
Amazon.com description: Product Description: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package. The subtitle signifies the focus on marketing concepts essential for the future success of any organization or person, presented in a technologically advanced pedagogical format. As with any human endeavor that begins with the seed of an idea, puts down roots and is nourished by warmth and food, marketing needs a solid foundation and nurturing to grow and flourish. The new 11th edition explains this necessity and how to achieve this goal. The print version has all the elements that you expect from Evans and Berman: comprehensive topical coverage, colorful design, cases, career material, etc.
Editions
Paperback
The price comparison is for this edition
11 pap/psc edition from Atomic Dog Pub Inc (July 1, 2009)
9781424055180 | details & prices | 713 pages | 8.50 × 10.75 × 1.25 in. | 3.65 lbs | List price $242.95
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
11 edition from Cengage Learning (June 30, 2008)
9781426647642 | details & prices | 898 pages | List price $248.95
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
10th edition from Atomic Dog Pub Inc (October 30, 2006)
9780759393257 | details & prices | 702 pages | 8.50 × 10.50 × 1.25 in. | 3.55 lbs | List price $224.95
About: The new 10th edition of Evans and Berman's Marketing 10e text continues its savvy transformation into a state-of-the-art multimedia package.
About: The new 10th edition of Evans and Berman's Marketing 10e text continues its savvy transformation into a state-of-the-art multimedia package.
10 tch edition from Atomic Dog Pub Inc (August 15, 2006)
9780759391550 | details & prices | 680 pages | List price $239.95
About: The new 10th edition of Evans and Berman?
About: The new 10th edition of Evans and Berman?
from Atomic Dog Pub Inc (March 1, 2005)
9781592601431 | details & prices | 8.75 × 11.00 × 1.00 in. | 3.25 lbs | List price $82.95
About: Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition.
About: Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition.
from Atomic Dog Pub Inc (November 30, 2001)
9781931442077 | details & prices | 627 pages | List price $42.95
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
About: The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package.
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