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Blunders in International Business
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Bibliographic Detail
Publisher
Blackwell Pub
Publication date
March 13, 2006
Pages
182
Binding
Paperback
Edition
4th
Book category
Adult Non-Fiction
ISBN-13
9781405134927
ISBN-10
1405134925
Dimensions
0.50 by 5.50 by 8.50 in.
Weight
0.55 lbs.
Published in
Great Britain
Original list price
$35.00
Amazon.com says people who bought this book also bought:
Global Brand Strategy: World-wise Marketing in the Age of Branding | Marketing 4.0: Moving from Traditional to Digital | A Good Time for the Truth | Beyond Advertising | The Global Code | Outcasts United | Figuring Foreigners Out | The Mirage of Global Markets | Faith-Based Marketing
Global Brand Strategy: World-wise Marketing in the Age of Branding | Marketing 4.0: Moving from Traditional to Digital | A Good Time for the Truth | Beyond Advertising | The Global Code | Outcasts United | Figuring Foreigners Out | The Mirage of Global Markets | Faith-Based Marketing
Summaries and Reviews
Amazon.com description: Product Description: This new edition of Blunders in International Business is significantly updated and revised, full of interesting anecdotes, including dozens of new international business blunders. David Ricks has uncovered many informative and entertaining blunders that will make this book hard to put down.
- Features blunders from well-known corporations American Express, McDonalds, Toyota, GM, Sharwoods, Jolly Green Giant, Bacardi, Puff, AOL, BMW, and many others.
- Conserves its well-liked, concise format.
- Several well-known blunders from previous editions have been replaced in order to update the lessons learned.
Editions
Paperback
The price comparison is for this edition
4th edition from Blackwell Pub (March 13, 2006)
9781405134927 | details & prices | 182 pages | 5.50 × 8.50 × 0.50 in. | 0.55 lbs | List price $35.00
About: This new edition of Blunders in International Business is significantly updated and revised, full of interesting anecdotes, including dozens of new international business blunders.
About: This new edition of Blunders in International Business is significantly updated and revised, full of interesting anecdotes, including dozens of new international business blunders.
from Blackwell Pub (January 1, 2000)
9780631217763 | details & prices | 172 pages | 5.50 × 8.50 × 0.50 in. | 0.45 lbs | List price $34.95
Subsequent edition from Blackwell Pub (January 1, 1993)
9781557864147 | details & prices | 5.50 × 8.50 × 0.50 in. | 0.60 lbs | List price $22.95
About: The second edition of this highly successful book has been significantly updated and expanded.
About: The second edition of this highly successful book has been significantly updated and expanded.
Miscellaneous
4th edition from Blackwell Pub (February 24, 2009)
9781405153171 | details & prices | 192 pages | List price $27.95
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