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The Executive's Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business
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Bibliographic Detail
Publisher John Wiley & Sons Inc
Publication date February 8, 2011
Pages 204
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780470886021
ISBN-10 0470886021
Dimensions 1 by 6.25 by 9.25 in.
Weight 0.88 lbs.
Original list price $45.00
Summaries and Reviews
Amazon.com description: Product Description: Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies. Using straightforward language, accompanied by exhibits and fleshed out with real-world stories and revealing anecdotes, you will learn how to develop your own internal corporate social media strategy. Through the use of in-depth interviews with leading companies using these strategies, you will also discover best practices that will propel your business to new heights.

Editions
Hardcover
Book cover for 9780470886021
 
The price comparison is for this edition
With Mike Barlow | from John Wiley & Sons Inc (February 8, 2011)
9780470886021 | details & prices | 204 pages | 6.25 × 9.25 × 1.00 in. | 0.88 lbs | List price $45.00
About: Social media has already transformed society.

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