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Entrepreneurship
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Bibliographic Detail
Publisher John Wiley & Sons Inc
Publication date October 12, 2010
Pages 619
Binding Paperback
Edition 2
Book category Adult Non-Fiction
ISBN-13 9780470450376
ISBN-10 0470450371
Dimensions 1 by 8 by 10 in.
Weight 2.15 lbs.
Availability§ Out of Print
Original list price $241.40
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they’ll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information.

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