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Bibliographic Detail
Publisher
Routledge
Publication date
February 1, 2003
Pages
240
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780415260961
ISBN-10
0415260965
Dimensions
0.75 by 6.25 by 9 in.
Weight
1.30 lbs.
Published in
Great Britain
Original list price
$66.95
Summaries and Reviews
(view table of contents)
Amazon.com description: Product Description: This book examines how and why corporate strategy, structure and culture is continuing to change markedly in South East Asia. Among the issues that have forced widespread changes in the region are the economic meltdown, the growth in electronic technology, regional market integration, changing levels of education, business process standardisation and transparency measures, the rise in 'corporate governance' and political developments among the targeted countries. Specifically, this book discusses the changing nature of MNC business culture, strategy and practice in the ASEAN regional trading bloc. This comprises Thailand, Vietnam, Myanmar, Lao PDR, Malaysia, Singapore, Indonesia, Brunei and the Philippines. This book provides a rich and detailed account of how and why these organisations are evolving and restructuring in the post-economic crisis era. Multiple, in-depth case-studies are incorporated from the point of view of participants.
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