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Consumer Behavior and Marketing Strategy
By
J. Paul Peter and
Jerry C. Olson
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Jump down to see edition details for: Hardcover
Bibliographic Detail
Publisher
Irwin Professional Pub
Publication date
December 21, 2009
Pages
554
Binding
Hardcover
Edition
9
Book category
Adult Non-Fiction
ISBN-13
9780073404769
ISBN-10
0073404764
Dimensions
1.25 by 8 by 10.25 in.
Weight
2.70 lbs.
Original list price
$292.20
Summaries and Reviews
Editions
Hardcover
The price comparison is for this edition
9 edition from Irwin Professional Pub (December 21, 2009)
9780073404769 | details & prices | 554 pages | 8.00 × 10.25 × 1.25 in. | 2.70 lbs | List price $292.20
8 edition from Irwin Professional Pub (January 16, 2007)
9780073529851 | details & prices | 555 pages | 8.25 × 10.25 × 1.00 in. | 2.75 lbs | List price $223.30
With John Suchet |
4th edition from Richard d Irwin (October 1, 1995)
9780256139044 | details & prices | 8.25 × 9.50 × 1.25 in. | 3.20 lbs | List price $90.05
This edition also contains The Treasures of Beethoven
This edition also contains The Treasures of Beethoven
Vhs edition from McGraw-Hill College (September 1, 1995)
9780256216769 | details & prices | List price $30.20
With James Nixon |
3rd edition from Richard d Irwin (October 1, 1992)
9780256105674 | details & prices | 7.75 × 9.50 × 1.50 in. | 3.00 lbs | List price $67.95
This edition also contains London 2012: Olympic Venues
About: Consumer Behavior provides students with the knowledge and skills necessary to perform consumer analyses that can be used for understanding markets and developing effective marketing strategies.
This edition also contains London 2012: Olympic Venues
About: Consumer Behavior provides students with the knowledge and skills necessary to perform consumer analyses that can be used for understanding markets and developing effective marketing strategies.
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