9780801312519 | 2 sub edition (Longman Trade/Caroline House, August 1, 1995), cover price $73.00 |
About this edition: Mediating the Message, 2/e demonstrates the many ways in which a wide variety of forces - including media owners, advertisers, audiences, politicians, interest groups, and journalist" personal attitudes - affect mass media content.
9780801303074 | Longman Trade/Caroline House, January 1, 1991, cover price $30.25 |
About this edition: Provides a comprehensive review of the functions and factors which influence media content decisions.