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Irene C. L. Ng has written 2 work(s)
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Cover for 9781107627420 Cover for 9780415350778 Cover for 9780415551953
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Product Description: In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices, Ng advances the latest concepts in pricing and revenue management for services in a language that is useful, prescriptive and yet thought-provoking...read more

Hardcover:

9780415350778, titled "The Pricing and Revenue Management of Services: A Strategic Approach" | Routledge, September 4, 2007, cover price $170.00 | About this edition: In a world of cheap flights, free music and multiple pricing packages for services from mobile phones to satellite TV, this book advances the concepts in pricing and revenue management for services.

Paperback:

9780415551953, titled "The Pricing and Revenue Management of Services: A Strategic Approach" | 1 edition (Routledge, June 30, 2009), cover price $54.95 | About this edition: In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality.

Miscellaneous:

9780203696590, titled "The Pricing and Revenue Management of Services: A Strategic Approach" | Routledge, August 31, 2007, cover price $34.00

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