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Product Description: It has long been assumed that new product innovations are typically developed by product manufacturers, an assumption that has inevitably had a major impact on innovation-related research and activities ranging from how firms organize their research and development to how governments measure innovation...read more
Hardcover:
9780195040852 | Oxford Univ Pr, February 1, 1988, cover price $39.95 | About this edition: It has long been assumed that new product innovations are typically developed by product manufacturers, an assumption that has inevitably had a major impact on innovation-related research and activities ranging from how firms organize their research and development to how governments measure innovation.
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