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Roger D. Blackwell has written 13 work(s)
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Hardcover:
9780324271973 | 10th edition (South-Western Pub, November 4, 2005), cover price $248.95
9780030211089 | South-Western Pub, August 1, 2000, cover price $260.95
9780030984648 | 8th edition (Dryden Pr, December 1, 1994), cover price $107.50 | also contains Dr. Atomic's Marijuana Multiplier
9780030767517 | South-Western Pub, January 1, 1993, cover price $163.95 | also contains Color Harmony: A Guide to Creative Color Combinations
Paperback:
9781428812338 | 9 edition (Academic Internet Pub Inc, October 31, 2006), cover price $30.95
Paperback:
9780976744900 | Book Publishing Associates Llc, May 30, 2005, cover price $17.95 | About this edition: The United States does not have a health care system; it has a sickness care system and now the system itself is sick.
A guide to developing a bond between brands and consumers looks to long-lived rock bands for strategies on building brand loyalty, staying fresh in the marketplace, grabbing attention, and evolving without alienating customers.
Hardcover:
9780471455172 | John Wiley & Sons Inc, October 1, 2003, cover price $33.00 | About this edition: A guide to developing a bond between brands and consumers looks to long-lived rock bands for strategies on building brand loyalty, staying fresh in the marketplace, grabbing attention, and evolving without alienating customers.
Miscellaneous:
9780471483441 | John Wiley & Sons Inc, May 3, 2004, cover price $27.95
Paperback:
9789580468905 | Norma S A Editorial, August 1, 2002, cover price $20.00 | About this edition: Explains how any company can build a long-term strategy for an online business that will survive an upcoming e-commerce revolution by implementing customer-oriented principles.
Product Description: "Anyone in business today who hopes to be in business tomorrow needs to understand the rules of the new marketplace," says Roger Blackwell, one of the most sought-after authorities on consumer behavior and marketing. The traditional approach to retailing, beginning at the point of manufacture and ending with the sale to the consumer, is out of date and unrealistic...read more
Hardcover:
9780887308338 | 1 edition (Harperbusiness, October 1, 1997), cover price $26.95 | About this edition: Presents a complete handbook of the latest trends, strategies, and techniques of marketing in today's fast-paced, global community, exploring a broad spectrum of marketing innovations for the changing business environment
Paperback:
9780887309274 | Harperbusiness, March 1, 1999, cover price $15.00 | About this edition: "Anyone in business today who hopes to be in business tomorrow needs to understand the rules of the new marketplace," says Roger Blackwell, one of the most sought-after authorities on consumer behavior and marketing.
Cassette/Spoken Word:
9780786115358 | Unabridged edition (Blacksmith Corp, June 1, 1999), cover price $44.95 | About this edition: "Anyone in business today who hopes to be in business tomorrow needs to understand the rules of the new marketplace," says Roger Blackwell, one of the most sought-after authorities on consumer behavior and marketing.
Cassette/Spoken Word:
9780786114856 | Unabridged edition (Blackstone Audio Inc, January 1, 1999), cover price $44.95
Hardcover:
9780814206744 | Ohio State Univ Pr, February 1, 1994, cover price $40.00
Paperback:
9780814206690, titled "From the Edge of the World/Global Lessons for Personal and Professional Prosperity" | 2 sub edition (Ohio State Univ Pr, April 1, 1995), cover price $21.95 | About this edition: A widely acknowledged expert in the field of marketing and consumer behavior, Roger D.
Paperback:
9780030986468 | 8 edition (Dryden Pr, January 1, 1995), cover price $75.95 | About this edition: Consumer behavior
Hardcover:
9780030981074 | Dryden Pr, October 1, 1993, cover price $61.95
Paperback:
9780030970382 | 4 sub edition (Harcourt College Pub, February 1, 1993), cover price $65.95 | About this edition: This collection of 44 classic and contemporary cases allows students to develop their analytical skills as they apply consumer behaviour concepts.
9780030323171 | 3rd edition (Harcourt School, April 1, 1990), cover price $34.91 | also contains Single or Joint Venturing?: A Comprehensive Approach to Foreign Entry Mode Choice
Paperback:
9780030018930 | 5th edition (Harcourt School, January 1, 1986), cover price $22.95 | also contains Atlas of Virus Diagrams
Paperback:
9780030604096 | Dryden Pr, September 1, 1984, cover price $36.95
Product Description: Consumer Behaviour is an original text - not an adaptation of an overseas-published text - written for Australian and New Zealand students studying courses in Consumer or Buyer Behaviour at universities and TAFEs Local data and research has been used extensively to provide a current and challenging introduction to the subject...read more
Paperback:
9781844808151 | Gardners Books, December 1, 1950, cover price $72.55 | About this edition: Consumer Behaviour is an original text - not an adaptation of an overseas-published text - written for Australian and New Zealand students studying courses in Consumer or Buyer Behaviour at universities and TAFEs Local data and research has been used extensively to provide a current and challenging introduction to the subject.
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