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Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?
By Niels Noorderhaven (editor)
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Bibliographic Detail
Publisher Springer Verlag
Publication date July 15, 2003
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9783409124478
ISBN-10 3409124470
Dimensions 0 by 5.52 by 8.51 in.
Original list price $99.00
Summaries and Reviews
Amazon.com description: Product Description: Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration. They face strong incentives to maximize economies of scale in research and development, purchasing, production and marketing, and encounter low barriers in the dissemination of technologies and best practices. This special issue brings together various papers that focus on different aspects of the tension between global and local within MNCs.

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Paperback
Book cover for 9783409124478
 
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from Springer Verlag (July 15, 2003)
9783409124478 | details & prices | List price $99.00
About: Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration.

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