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Unleashing the Ideavirus: Stop Marketing at People! : Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing for You
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Bibliographic Detail
Publisher Hachette Books
Publication date October 1, 2001
Pages 234
Binding Paperback
Edition Reprint
Book category Adult Non-Fiction
ISBN-13 9780786887170
ISBN-10 0786887176
Dimensions 0.75 by 5.50 by 7.25 in.
Weight 0.50 lbs.
Original list price $14.99
Summaries and Reviews
Summary
Shows how to spark a customer-to-customer dialogue that spreads like a virus, costs companies next to nothing, and dispenses of traditional marketing methods. Reprint. 100,000 first printing. (view table of contents)
Editions
Paperback
Book cover for 9780786887170
 
The price comparison is for this edition
Reprint edition from Hachette Books (October 1, 2001)
9780786887170 | details & prices | 234 pages | 5.50 × 7.25 × 0.75 in. | 0.50 lbs | List price $14.99
About: Explains how to launch big concepts that become very popular across large audiences, emphasizing the power of Internet marketing.

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