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We Interrupt This Newscast: How To Improve Local News And Win Ratings, Too
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Paperback
Book cover for 9780521691543
 
from Cambridge Univ Pr (April 30, 2007)
9780521691543 | details & prices | 231 pages | 6.00 × 9.25 × 0.50 in. | 0.80 lbs | List price $34.99
About: Local television newscasts around the country look alike and are filled with crime, accidents, and disasters.