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Rigorous Magic: Communication Ideas And Their Application
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Hardcover
Book cover for 9780470026014
 
from John Wiley & Sons Inc (May 25, 2007)
9780470026014 | details & prices | 278 pages | 6.00 × 9.25 × 1.00 in. | 1.25 lbs | List price $54.00
About: In the marketing world, communication ideas are revered for their magical ability to affect how consumers behave towards brands.
Miscellaneous
from John Wiley & Sons Inc (August 19, 2009)
9780470687413 | details & prices | 304 pages | List price N/A
from John Wiley & Sons Inc (July 16, 2007)
9780470511879 | details & prices | 304 pages | List price $50.00