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Reputation Strategy and Analytics in a Hyper-connected World: Using Analytics to Drive Strategy and Increase Brand Equity in Global Markets
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Book cover for 9781119052494
from John Wiley & Sons Inc (July 25, 2016)
9781119052494 | details & prices | 176 pages | List price $35.00
About: Reputation management techniques that work amidst the unceasing flow of information Reputation Strategy and Analytics in a Hyper-Connected World is a complete guide to corporate communications and reputation management.