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Key Customers: How to Manage Them Profitably
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Book cover for 9780750646154
from Butterworth-Heinemann (July 1, 2000)
9780750646154 | details & prices | 320 pages | 7.50 × 9.50 × 1.00 in. | 1.50 lbs | List price $44.95
About: Developing successful business-to-business relationships with more powerful customers in highly competitive markets requires processes and skills that go beyond traditional selling activity.