search for books and compare prices
The Interplay of Influence: News, Advertising, Politics, and the Mass Media
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Sort options: binding | publication date | edition
Paperback
Book cover for 9780534141066 Book cover for 9780534514310 Book cover for 9780534533649
 
5 sub edition from Wadsworth Pub Co (September 1, 2000)
9780534533649 | details & prices | 362 pages | 7.25 × 9.00 × 1.00 in. | 1.40 lbs | List price $73.95
About: This revised fifth edition text continues to give students an understanding of how the mass media operate in our society and the profound ramifications of media messages in the areas of politics, news, and advertising.
With Joseph Somoza | from Wadsworth Pub Co (July 1, 1996)
9780534514310 | details & prices | 352 pages | 6.50 × 9.25 × 0.50 in. | 1.05 lbs | List price $52.95
This edition also contains As Far As I Know
About: Focusing on the persuasive strategies of journalists, advertisers, and politicians, this text examines the power of the mass media to influence the perceptions and actions of the public.
With Lewis Carroll, Tony Ross (other contributor) | from Wadsworth Pub Co (September 1, 1991)
9780534141066 | details & prices | 6.50 × 9.25 × 0.75 in. | 1.00 lbs | List price $37.95
This edition also contains Alice's Adventures in Wonderland
About: Introduces and defines mass communication; then moves to discussing news, its persuasive qualities and how the news media is influenced.