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The Evolution of Integrated Marketing Communications: The Customer-driven Marketplace
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
With Don E. Schultz (other contributor), Charles H. Patti (other contributor) |
from Routledge (August 12, 2011)
9780415668927 | details & prices | 134 pages | 7.00 × 9.75 × 0.50 in. | 0.90 lbs | List price $145.00
Paperback
With Charles H. Patti (other contributor), Don Schultz (other contributor) |
from Routledge (July 3, 2014)
9781138008946 | details & prices | 144 pages | List price $54.95