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Differentiate or Die: Survival in Our Era of Killer Competition
By Jack Trout
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Hardcover
Book cover for 9780470223390 Book cover for 9780471357643
 
With Steve Rivkin | 2 edition from John Wiley & Sons Inc (March 7, 2008)
9780470223390 | details & prices | 262 pages | 6.25 × 9.25 × 1.25 in. | 0.98 lbs | List price $26.95
With Steve Rivkin | from John Wiley & Sons Inc (March 1, 2000)
9780471357643 | details & prices | 230 pages | 6.25 × 9.25 × 0.75 in. | 1.10 lbs | List price $27.95
Paperback
Book cover for 9780471028925
 
from John Wiley & Sons Inc (October 1, 2001)
9780471028925 | details & prices | 6.25 × 9.00 × 0.75 in. | 0.75 lbs | List price $21.95
About: "Any damn fool can put on a deal, but it takes genius, faith, and perseverance to create a brand.
CD/Spoken Word
Book cover for 9780786196869 Book cover for 9781441750679
 
With Steve Rivkin (other contributor), Patrick Cullen (other contributor) | Unabridged edition from Blackstone Audio Inc (April 1, 2013)
9781441750679 | details & prices | 5.25 × 5.75 × 0.75 in. | 0.35 lbs | List price $29.95
With Steve Rivkin, Patrick Cullen (other contributor) | Unabridged edition from Blackstone Audio Inc (October 1, 2001)
9780786196869 | details & prices | 6.25 × 6.50 × 1.25 in. | 0.58 lbs | List price $48.00