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Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
With Timothy L. Keningham (other contributor), Lerzan Aksoy (other contributor) |
from Routledge (January 20, 2016)
9781138139435 | details & prices | 156 pages | List price $165.00
from Routledge (November 13, 2006)
9780789034359 | details & prices | 144 pages | 6.50 × 9.00 × 0.75 in. | 0.90 lbs | List price $140.00
Paperback
from Routledge (November 13, 2006)
9780789034366 | details & prices | 144 pages | 6.00 × 8.50 × 0.50 in. | 0.54 lbs | List price $45.00
About: Get the competitive edge by effectively managing customer lifetime valueThe customer lifetime value (CLV) concept is extensively changing the way todayâs business is managed.
About: Get the competitive edge by effectively managing customer lifetime valueThe customer lifetime value (CLV) concept is extensively changing the way todayâs business is managed.