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Customer Behavior: A Managerial Perspective
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Hardcover
Book cover for 9780030343360
 
2 edition from South-Western Pub (February 1, 2003)
9780030343360 | details & prices | 14 pages | 8.00 × 10.00 × 0.75 in. | 2.55 lbs | List price $421.95
About: Now in a completely revamped second edition, the authors of Customer Behavior have adapted the content, length, and end-of-chapter materials to produce a new text that is tailored specifically to upper level 4-year, or graduate level programs.
Paperback
from Academic Internet Pub Inc (October 31, 2006)
9781428807044 | details & prices | 256 pages | 8.25 × 11.00 × 1.00 in. | 1.30 lbs | List price $31.95