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The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
from Crown Pub (June 6, 2006)
9780767920568 | details & prices | 208 pages | 6.50 × 9.75 × 1.00 in. | 1.00 lbs | List price $24.95
About: An anthropologist and marketing expert reveals techniques that can help companies decode the most powerful symbols within a culture, understand why each culture behaves the way it does, and use this information to devise their own business strategy.
About: An anthropologist and marketing expert reveals techniques that can help companies decode the most powerful symbols within a culture, understand why each culture behaves the way it does, and use this information to devise their own business strategy.
Miscellaneous
from Crown Pub (June 6, 2006)
9780767924924 | details & prices | 272 pages | List price $15.99