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Concurrent Marketing: Integrating Product, Sales, and Service
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Hardcover
from Harvard Business School Pr (October 1, 1995)
9780875844442 | details & prices | 6.50 × 9.75 × 1.25 in. | 1.45 lbs | List price $29.95
About: Cases studies in the computer, consumer goods, telecommunications, and medical products industry are used to show how companies can integrate management, sales, and service
About: Cases studies in the computer, consumer goods, telecommunications, and medical products industry are used to show how companies can integrate management, sales, and service