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Building Strong Brands
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Hardcover
from Free Pr (December 1, 1995)
9780029001516 | details & prices | 380 pages | 6.50 × 9.50 × 1.25 in. | 1.30 lbs | List price $30.00
About: Advises corportations on the functions of brands, offers strategies for marketing them, and presents success stories from the marketplace
About: Advises corportations on the functions of brands, offers strategies for marketing them, and presents success stories from the marketplace