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Brand Avatar: Translating Virtual World Branding into Real World Success
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Hardcover
Book cover for 9780230201798
 
from Palgrave Macmillan (April 15, 2009)
9780230201798 | details & prices | 187 pages | 6.50 × 9.25 × 0.75 in. | 1.00 lbs | List price $70.00
Paperback
Book cover for 9781349299997
 
Reprint edition from Palgrave Macmillan (January 14, 2014)
9781349299997 | details & prices | List price $65.00
Miscellaneous
from Palgrave Macmillan (April 15, 2009)
9780230237216 | details & prices | 220 pages | List price $24.99