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Tables of Contents for The Elgar Companion to Consumer Research and Economic Psychology
Chapter/Section Title
Page #
Page Count
List of Contributors to This Volume and Their Entries
ix
 
Introduction
xxi
 
Acculturation
1
5
Addiction, Theories of
6
6
Addictive Buying
12
5
Altruism
17
5
Animal Experiments in Economics
22
5
Anthropology and Consumer Behaviour
27
5
Attribution Theory
32
6
Behaviourism
38
8
Bettman, James R.
46
4
Brand Equity
50
3
Brand Loyalty
53
10
Budgeting and Mental Accounting
63
6
Children's Consumer Behaviour
69
3
Children's Saving
72
3
Choice Deferral
75
6
Cognitive Dissonance
81
7
Collecting
88
4
Congruity Theory
92
7
Conjoint Analysis
99
7
Conspicuous Consumption
106
5
Consumer Innovativeness
111
4
Consumer Knowledge
115
6
Consumer Protection
121
7
Contingent Valuation
128
6
Conventions
134
5
Credit, Debt and Problem Debt
139
5
Cross-Cultural Research
144
5
Culture Shock
149
7
Discrete Choice Models
156
8
Dual Self
164
6
Ecology and Consumption
170
5
Economic Socialization
175
7
Emotions and Consumer Behaviour
182
5
Entrepreneurship and Innovation
187
5
Escalation of Commitment
192
9
Expectancy Value Models
201
7
Expectations
208
7
Experimental Asset Markets
215
7
Experimental Economics
222
8
Fairness
230
3
Fashion
233
6
Fear Appeals and Persuasion
239
8
Gambling
247
6
Game Theory
253
4
Gifts
257
5
Growing Old
262
8
Habit
270
6
Hedonic Consumption
276
4
Hermeneutics
280
4
Heuristics and Biases
284
5
History of Economic Psychology
289
7
Household Decision Making
296
8
Household Life Cycle
304
6
Howard, John A.
310
4
Humanistic Perspective
314
6
Illusion of Control
320
3
Images in Advertising
323
5
Impulse Buying
328
5
Inflation
333
3
Introspective Research
336
5
Involvement
341
7
Katona, George
348
5
Labour Supply
353
5
Lay Economic Beliefs
358
5
Leisure, Psychology of
363
4
Literary Explication and Deconstruction
367
7
Material Values
374
6
McClelland Hypothesis
380
3
Money
383
5
Morals, Markets and Green Investing
388
4
Multiattribute Utility Models
392
9
Needs and Wants
401
4
Negotiation
405
6
Organizational Culture and Profitability
411
5
Perceived Quality
416
3
Perceived Risk
419
5
Personal Construct Theory
424
7
Persuasion
431
6
Philosophical-Methodological Foundations
437
8
Positioning
445
8
Possessions
453
5
Postmodernism and Consumption
458
5
Poverty, Psychology of
463
5
Protocol and Cognitive Response Analysis
468
4
Psychological Discount Rate
472
8
Rationality, General Theory of
480
7
Rationality in the Face of Uncertainty
487
8
Reference Price
495
5
Rewards and the Myth of performance Decrements
500
6
Ritual
506
6
Satisficing
512
4
Saving
516
8
Search Processes
524
7
Share Markets and Psychology
531
7
Shoplifting
538
3
Smith, Adam
541
5
Soap Opera
546
4
Speculation
550
6
Tax Evasion
556
4
Time Use
560
5
Tourism, Psychology of
565
5
Transformation in Eastern Europe
570
5
Trust
575
7
Unemployment and Well-Being
582
8
Utility
590
5
Utility of Public Goods
595
4
Utility Theory
599
6
Vanity
605
5
Variety-Seeking Behaviour
610
5
Well-Being
615
5
Women in Advertising
620
6
Work Effort
626
7
Index
633