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Tables of Contents for 50 Trade Secrets of Great Design Packaging
Chapter/Section Title
Page #
Page Count
Introduction
8
2
PACKAGING DESIGNS
Vosene Tin Horse Design
10
4
Maggie Beer Ian Kidd Design
14
2
Halfords Lippa Pearce Design Ltd
16
6
Calvert's Cocktail Mix Louise Fili
22
4
Lucozade NRG Fox Design
26
4
Travelight Tammy Kustow
30
2
Beantown Soup Co Louise Fili
32
2
Boots Herbal Trickett & Webb Ltd
34
4
Bend in the River Blackburn's Ltd
38
4
Hydro Landor Associates
42
4
Frutte Tucker Design Pty Ltd
46
4
Mondeo Hornall Anderson Design Works, Inc.
50
4
Boots Aromatherapy Trickett & Webb Ltd
54
4
Chivas Brothers Sedley Place
58
4
Superga Pentagram Design Limited
62
6
Alta Hornall Anderson Design Works, Inc.
68
4
Virgin Vie Dieter Bakic Design GmbH
72
6
Black Wattle Ian Kidd Design
78
2
Whittard The lan Logan Design Co
80
6
Boston Acoustics Crocker Inc.
86
4
Gleneagles Blackburn's Ltd
90
4
Carluccio's Jonathan Stewart
94
4
Premium Lehmann Wines Ian Kidd Design
98
2
The Bath House Ltd Horner & Brooks
100
6
Starbucks Frappaccino Hornall Anderson Design Works, Inc.
106
4
Tony's Freezer Cocktails Tutssels
110
4
Barletts Wines Louise Fili
114
2
Boaters The lan Logan Design Co
116
4
Sparkling Ice Hornall Anderson Design Works, Inc.
120
4
W H Smith Stationery Trickett & Webb Ltd
124
4
Dewars Tutssels
128
4
Conran Collection Studio Myerscough
132
6
Crabtree & Evelyn Peter Windett & Associates
138
6
Heals Pyott Design
144
6
Nikon Brewer Riddiford Design Consultants
150
6
Secret Weapon Turner Duckworth Ltd
156
6
Ballantine Purity Micheal Peters Ltd
162
6
Bond, James Bond Desgrippes Gobe & Associates
168
4
Fedrigoni Trickett & Webb Ltd
172
2
Kyusu Jupiter Design Limited
174
4
Sun Essentials Hutton & Partners
178
4
Monsoon Dia
182
6
Remington Coley Porter Bell
188
4
BP Visco Tin Horse Design
192
4
Seattle Coffee Wickens Tutt Southgate
196
6
Superdrug Multi Vitamins Turner Duckworth Ltd
202
4
Joy Kevin Gould
206
2
Fabris Lane Hutton & Partners
208
4
Chocca Mocca Acrobat Design Consultants
212
4
Giro Giro Sport Design
216
4
Directory
220