Preface

Introduction

Teresa L. Thompson

PART I: INTRODUCTION

Katherine I. Miller

Illness Narratives and the Social Construction of Health

Barbara F. Sharf

Marsha L. Vanderford

Theorizing About Health Communication

Austin S. Babrow

Marifran Mattson

Communication in Medical Encounters: An Ecological Perspective

Richard L. Street, Jr.

PART II: PROVIDER-PATIENT INTERACTION ISSUES

Teresa L. Thompson

Provider and Patient Communication Skills Training

Donald J. Cegala

Stefne Lenzmeier Broz

The Nature of the Therapeutic Relationship and the Assessment of Its Discourse in Routine Medical Visits

Debra Roter

Kelly S. McNeilis

Outcomes of Patient-Provider Interaction

Judith Belle Brown

Moira Stewart

Bridget L. Ryan

Medical Disclosure and Decision-Making: Excavating the Complexities of Physician-Patient Information Exchange

Catherine M. Gillotti

Children, Older Adults, and Women: Impact on Provider-Patient Interaction

Jon F. Nussbaum

Sandra Ragan

Bryan Whaley

PART III: SOCIAL AND COMMUNITY HEALTH ISSUES

Alicia M. Dorsey

The State of the Art and the State of the Science of Community Organizing

James W. Dearing

The Continuing Challenge of Community Health Risk Management and Communication

Clifford W. Scherer

Napoleon K. Juanilo Jr.

Working along the Margins: Developing Community-Based Strategies for Communicating about Health with Marginalized Groups

Leigh Arden Ford

Gust A. Yep

Social Support, Social Networks, and Health

Terrance L. Albrecht

Daena J. Goldsmith

Everyday Interpersonal Communication and Health

Rebecca J. Welch Cline

PART IV: ORGANIZATIONAL ISSUES

Katherine I. Miller

Organizational Forms and the Provision of Health Care

John C. Lammers

Ashley P. Duggan

Joshua B. Barbour

Stress and Social Support in Health Care Organizations

Julie Apker

Eileen Berlin Ray

Groups and Teams in Health Care: Communication and Effectiveness

Marshall Scott Poole

Kevin Real

Organizational Rhetoric and Healthcare Policymaking

Charles Conrad

Holly Gene McIntush

Working Well: Communicating Individual and Collective Wellness Initiatives

Patricia Geist-Martin

Kim Horsley

Angele Farrell

PART V: MEDIA ISSUES

Roxanne Parrott

Using Media Campaigns for Health Promotion

Charles Salmon

Charles Atkin

Looking Toward the Future: Health Message Design Strategies

Lisa Murray-Johnson

Kim Witte

Using Computers to Narrowcast Health Messages: The Role of Audience Segmentation, Targeting, and Tailoring in Health Promotion

Rajiv N. Rimal

A. Dawn Adkins

Telemedicine: Expanding Health Care into Virtual Environments

Jeanine Warisse Turner

Health as Profit: Public Relations in Health Communication

Jeffrey K. Springston

Ruth Ann Weaver Lariscy

Popular Media and Health: Images, Effects, and Institutions

Kimberly N. Kline

Accessing, Understanding, and Applying Health Communication Messages: The Challenge of Health Literacy

Jay M. Bernhardt

Kenzie A. Cameron

PART VI: LESSONS AND CHALLENGES FROM THE FIELD

Alicia M. Dorsey

Opportunities for Health Communication Scholarship to Shape Public Health Policy and Practice: Examples from the National Cancer Institute

Gary L. Kreps

Lessons Learned from the Field on Prevention and Health Campaigns

Timothy Edgar

Vicki Freimuth

Sharon Lee Hammond

Lessons Learned about Academic and Public Health Collaborations in the Conduct of Community-Based Research

Roxanne Parrott

Carol Steiner

Ethics in Health Communication Interventions

Nurit Guttman

Author Index

Subject Index