Acknowledgments

Introduction

The Law of Significance

One Is Too Small a Number to Achieve Greatness

What's your dream? Lilly Tartikoff's is to cure cancer. She's not a scientist---not does she need to be. All she needs to know is the Law of Significance

The Law of the Big Picture

The Goal Is More Important Than the Role

What would prompt a former U.S. president to go cross-country by bus, sleep in a basement, and do manual labor for a week? The answer can be found in the Law of the Big Picture

The Law of the Niche

All Players Have a Place Where They Add the Most Value

If you were the leader of the free world, how would you decide what job to give the person who's capable of doing any job---including yours? If you wanted everyone to win, you'd use the Law of the Niche

The Law of Mount Everest

As the Challenge Escalates, the Need for Teamwork Elevates

Tenzing Norgay and Maurice Wilson were experienced climbers with the right equipment. So why did one man die on the mountain while the other conquered it? Only one knew the Law of Mount Everest

The Law of the Chain

The Strength of the Team Is Impacted by Its Weakest Link

Does it matter if thousands of your employees are doing a great job and only one person makes a wrong turn? Just ask the company that paid more than $3 billion in damages and was bound by the Law of the Chain

The Law of the Catalyst

Winning Teams Have Players Who Make Things Happen

What do you do if December 31 is rapidly approaching and your salespeople are hopelessly behind on their goal for the year? Dave Sutherland can tell you. His team made its goal because he's always lived by the Law of the Catalyst

The Law of the Compass

Vision Gives Team Members Direction and Confidence

The president of Enron learned about the company's multimilliondollar venture to go on-line only two months before the launch, and it didn't bother him a bit. Why? Because he and his team were reaping the benefits of the Law of the Compass

The Law of the Bad Apple

Rotten Attitudes Ruin a Team

They were expected to crush the competition. They had the talent and the ambition to win. But instead of dominating, they selfdestructed. If only they'd known about the Law of the Bad Apple

The Law of Countability

Teamates Must Be Able to Count on Each Other When It Counts

Maybe people don't die in your organization when somebody drops the ball. But it can happen to people in this family business. That's why the Law of Countability is so important to them

The Law of the Price Tag

The Team Fails to Reach Its Potential When Its Fails to Pay the Price

The company could have been the world's largest retailer. Instead it was forced to close its doors after 128 years of business. Why? The leaders were paying for ignoring the Law of the Price Tag

The Law of the Scoreboard

The Team Can Make Adjustments When It Knows Where It Stands

Thousands of Web-based companies have failed. Many ``successful'' ones are still waiting to make a profit. Yet this company keeps winning and growing and making money! Why? Because it has always played by the Law of the Scoreboard

The Law of The Bench

Great Teams Have Great Depth

Who is usually an organization's MVP? The CEO? The chairman? The top salesperson? Would you believe it might be someone from HR? You would if you knew the Law of the Bench

The Law of Identity

Shared Values Define the Team

How do you get thousands of people excited about working in warehouses, wearing bright orange, and catering to the customer's every need? Bernie Marcus and Arthur Blank did it by building their company's foundation on the Law of Identity

The Law of Communication

Interaction Fuels Action

The team had ten leaders in ten years. Employees were burned out and bitter, and the company was bleeding cash. So how was Gordon Bethune going to save this last-place airline from crashing? He started by using the Law of Communication

The Law of the Edge

The Difference Between Two Equally Talented Teams Is Leadership

The team had major problems. The participants had everything they needed to go the distance---talent, support, resources---everything but the most important thing. Their only hope for turning things around was someone who fulfilled the Law of the Edge

The Law of High Morale

When You're Winning, Nothing Hurts

What would prompt a fifty-year-old man who couldn't even swim to endure the pain of training for the toughest triathlon in the world? No, it wasn't a midlife crisis. It was the Law of High Morale

The Law of Dividends

Investing in the Team Compounds Over Time

Have you ever been tricked into taking a job? Morgan Wootten was, and as a result, he has changed the lives of thousands of kids. His life of giving will teach you everything you need to know about the Law of Dividends

Afterword

Notes