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Tables of Contents for Electronic Media
Chapter/Section Title
Page #
Page Count
Introduction: Convergence and the Electronic Media
2
10
Part I Electronic Media History, Foundations, and the Law
Foundations of Electronic Media
12
26
Electronic Media: World War II to the Telecommunication Revolution
38
20
Wired and Wireless Interpersonal Telecommunication Systems
58
20
Foundations of Electronic Media Regulation
78
20
Operational Regulations for the Electronic Media
98
20
Part II The Business of Electronic Media: Systems, Sales, and Programming
Patterns of Media Organization and Ownership
118
30
Commercial and Economic Structures
148
18
Radio Programming
166
16
Broadcast Television Programming
182
24
News and Information Programming
206
26
Audience Analysis and Marketing
232
22
Corporate and Instructional Electronic Media
254
16
Part III Electronic Media Technology
Audio and Video Systems
270
32
Distribution Systems
302
28
Part IV Electronic Media and Society
The Global Village
330
18
Effects and Influences of the Electronic Media
348