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Tables of Contents for Studying Audiences
Chapter/Section Title
Page #
Page Count
Acknowledgements
vi
1
Preface
vii
1 An audience perspective and media criticism
1
20
2 Encoding/decoding
21
19
3 Key concepts and alternative rallying points
40
19
4 The `new phase' in audience research
59
35
5 Critical transposition
94
13
6 Cultural translation
107
19
7 Audience
126
19
Conclusion
145
8
Bibliography
153
10
Index
163