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Tables of Contents for The Survey Research Project Manual
Chapter/Section Title
Page #
Page Count
The Survey Research Project
1
14
Introduction
1
1
Overview of the Project
1
1
Benefits to be Gained
2
2
Potential Problems
4
1
Forming a Project Group
5
1
Group Organization and Leadership
6
1
Team Evaluation
7
8
Student Background Form
9
2
Group Information Sheet
11
2
Peer Evaluation
13
2
Choosing a Research Methodology
15
10
Experiments
15
1
Field Research
16
1
Unobtrusive Research
17
1
Evaluation Research
18
1
Survey Research
18
2
Ethics of Research
20
5
Code of Conduct of the American Association for Public Opinion Research
23
2
Introducing a Survey Research Project Example: The Smith Hospital Worker Satisfaction Study
25
6
The Smith Hospital Project Example: A Worker Satisfaction Study
26
5
Choosing a Topic and Reviewing the Literature
31
18
Introduction
31
1
Tips on Choosing a Topic
31
2
Reviewing the Literature
33
2
Writing the Literature Review
35
14
Journals in Sociology
37
2
List of Questions to Use in Assessing Social Science Research Articles
39
2
Selected Social Science Sources
41
6
Research Article Summary Form
47
2
The Research Proposal
49
16
Purpose of the Research Proposal
49
1
Statement of Research Problem/Introduction
50
1
Literature Review
51
1
Research Objectives and Hypotheses
51
3
Research Methodology
54
1
Sampling Plan
55
2
Data Gathering Instrument
57
1
Data Collection
57
1
Data Entry, Tabulation and Analysis
58
1
Research Report
58
1
Time and Cost Estimates
58
1
Limitations
59
1
Conclusion
59
6
Time Estimates for Project Activities
61
2
Research Proposal Outline Checklist
63
2
Questionnaire Design
65
24
From Objectives to Questions
65
1
General Questionnaire Design Guidelines
66
2
Question Form
68
4
Attitude Scaling
72
3
Analysis Methods
75
1
Questionnaire Mechanics
76
3
Additional Considerations
79
1
Pretesting
80
9
Example Cover Letter
81
2
Sample Questionnaire
83
6
Sampling and Sample Size Determination
89
20
Introduction
89
1
Census Versus Sample
89
1
Probability Versus Nonprobability Samples
89
4
Sampling from Lists
93
2
Random Digit Dialing
95
1
Intercept Interviewing
96
1
Callback Procedures
96
1
Additional Considerations in Choosing Sampling Methods
97
1
Sample Size Determination
97
12
Call Record Sheet for Telephone Interviewing
101
8
Data Collection and Tabulation
109
48
Data Collection
109
1
Coding
110
1
Tabulating Data
111
2
Selectign a Tabulation Program
113
1
Data Entry
113
3
SPSS for Windows
116
14
The SPSS/PC + Program
130
27
Coding Sheet for Open Ended Questions
147
8
Using the Data Disk
155
2
Data Analysis
157
18
Running SPSS Procedures
157
1
General Flow of Data Analysis
158
1
The FREQUENCIES Procedure -- One-way Distributions
158
1
The MEANS Procedure -- Simple Means
159
2
Cross-Tabulation
161
5
Means Procedure-Group Variables
166
1
Simplifying Cross-tabulation Tables
167
4
Choosing Cross-tabulations and Means
171
1
Constructing Split Variables
172
1
Choosing the Appropriate Analysis Procedure - Cross-tabulation or Comparison of Means
172
3
The Research Report
175
18
Overview of the Research Report
175
1
Title Page
175
1
Abstract
175
1
Table of Contents
176
1
Introduction/Statement of Research Problem
177
1
Literature Review
177
1
Objectives/Hypotheses
177
1
Research Design and Methodology
178
1
Results
179
8
Conclusions and Recommendations
187
1
Limitations
188
1
Appendices
189
1
Oral Reports
189
4
Outline of the Research Report Checklist
191
2
Multivariate Analysis
193
 
Regression Analysis
193
2
Discriminant Analysis
195
1
Cluster Analysis
196
1
Factor Analysis
197