Part One: Background for Effective Business Communication

Chapter 1: Effective Communications in Business

Chapter 2: The 7 C's of Effective Communication

Part Two: Business Communication in Context

Chapter 3: Business Communication and the Global Context

Chapter 4: Business Communication and the Ethical Context

Chapter 5: Business Communication and the Technology Context

Part Three: Message Design

Chapter 6: The Process of Preparing Effective Business Messages

Chapter 7: The Appearance and Design of Business Messages

Chapter 8: Good News and Neutral Messages

Part Four: Written Communication, Major Plans for Letters & Memos

Chapter 9: Bad News Messages

Chapter 10: Persuasive Written Messages

Part Five: Written Communication, Reports

Chapter 11: Short Reports

Chapter 12: Long (Formal) Reports

Chapter 13: Proposals

Part Six: Strategies For Oral Communication

Chapter 14: Strategies for Successful Speaking and Successful Listening

Chapter 15: Strategies for Successful Informative and Persuasive Speaking

Chapter 16: Strategies for Successful Interpersonal Communication

Chapter 17: Strategies for Successful Business and Group Meetings

Part Seven: The Job Application Process

Chapter 18: The Job Application Process--The Written Job Presentation

Chapter 19: The Job Application Process--Interviews and Follow-up